February 25, 2021

Anti-Trump ‘Mourning in America’ Ads Hit Airwaves in Midwest – Courthouse News Service

President Donald Trump talks with reporters after attending a campaign rally in Latrobe, Pa., on Sept. 3, 2020. (AP Photo/Evan Vucci)

(CN) — With the Nov. 3 presidential election looming in a matter of days, a group of conservatives rallying against the reelection of President Trump launched an ad campaign Wednesday in the battleground states of Iowa, Ohio and Pennsylvania that plays on an iconic Republican ad.

Video ads sponsored by the Lincoln Project borrow the “Morning in America” line used in 1984 by Ronald Reagan, which Ad Age describes as “one of the most famous political ads of the modern era.” Except that these ads substitute “mourning” for “morning.”

Under Trump’s leadership, the ads say, people in these states are mourning because they are “weaker and sicker and poorer” as a result of Trump’s failures to contain the spread of Covid-19.

The Lincoln Project was founded in December and announced in a New York Times op-ed headlined, “We are Republicans, and
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